Why the World Cup is the ultimate content farm | Top Comment Podcast

As the World Cup group stage approaches its climax, internet discourse surrounding the tournament is already moving at a lightning pace. From the overnight fame of Vozinha and Merlin the duck to Lawrence, Kansas falling in love with the Algerian national team, it has provided a conveyor belt of viral moments.

Matt and Marianna discuss whether global events like this represent an idealist vision of the benefits social media platforms could have, and why some may see it as the ultimate 'bread and circuses' distraction.